Bob Arno on competitive intelligence

Slovenia Twitter-bird?
Slovenia Twitter-bird?

I (@bobarno) recently wrote about my reluctance to use Twitter and the pros and cons of sharing information with everyone who might be a follower. Not about the benefits of twittering, which I fully appreciate and understand, but about my own reservations and the extent of my own involvement. My concerns were competitive intelligence repercussions, and maybe my own desire to be as spunky (in a tweet) as I try to be on stage.

Well, this is obviously a timely subject matter, faced by many busy executives. In the last couple of weeks conversations with like-minded entertainers, speakers and bookers have all raised similar concerns. On May 27, Molly Murray-Threipland (who often writes about twittering in The New York Times), made the observation that it isn’t teenagers who are the largest tweeting group, but the 45 to 54’s.

Just three weeks after I wrote my own blog post, Business Week (May 21) dedicated its main theme, cover page, and several articles to the same issues. The two lead stories were Learning, and Profiting, from Online Friendships and Web 2.0: Managing Corporate Reputations.

In Managing Corporate Reputations, Gina Poole, vice-president of social software programs and enablement at IBM—that’s right, her life centers solely on how to train and harness IBM’s employees’ twitter posts—said, “You’re building your social reputation, so you don’t want to be a frivolous or an uninteresting person,” and the article summarizes “while many see Twitter as a place to indulge one’s inner self, IBM wants employees to “add value” in all their online postings.” Of course that’s seen from the perspective of the corporation and its concern of corporate image and identity.

kevin-mitnick-quote

On being perceived as mundane versus a source of brilliant repartee with deep content, take look at Kevin Mitnick’s tweets. Kevin (@kevinmitnick), one of the world’s most famous or infamous hackers, depending on your point of view of anyone who has served time in “the box” (prison-slang for a full-board vacation, courtesy of the U.S. government), twitters occasionally and has many followers. Kevin is an astute …˜social engineer’ (maybe one of the all-time best), a great observer of human behavior, and equally funny (privately at least); but Kevin does not share his latest skill sets or pen-testing exploits in his tweets. A follower (of Kevin’s) recently complained: “You never tweet anything interesting! Just your travel schedule. Tell us what you’re working on. something! Unfollow.” Kevin replied “Sorry I don’t meet your expectations of tweeting interesting stuff meniscuss—maybe i should tweet your passwords—hehe.”

Of course what they really want is some insight in “hacking” so that they can do what Kevin does, for fun or profit. High-profile pen-testing is a murky world and probably very profitable for those with the ultimate knowledge base. The hackers at the top of the food-chain have strong relationships, globally, with the …˜bad guys.’ Is it conceivable that Kevin, or someone like Kevin would tweet: “in St Petersburg today hanging with Dmitri Androsov & the Hell Knights Crew, & we’re working on some cute BackTrack exploits.” Not a chance! Acknowledging sources, or anything that would let your readers deduce your ‘deep’ friends would have to be restricted.

That’s like me asking a pickpocket in Barcelona Continue reading

On Twittering or not

Bob Arno
Bob Arno

I love to look at Bambi’s Twitter communication. Short snappy funny bitchy snarky bright messages 140 characters long. I envy her exchanges. I wish I had a circle of friends who shared every thought the way Twitter was meant to be. Not as an extension of of our marketing work, but just simple fun exchanges of what we are doing at the moment with no intent to move a subliminal advertising message. Is that possible today among busy people?

But then the reservations sneak up on me. First and foremost suspicion. Our work is sometimes secretive and competitive, both in the speaker arena, and in law enforcement circles. Who said what to whom, who are your sources, where am I performing, for whom, who was the event producer, what’s my next project, how far along is it, what television show or film project am I involved in, who are the bad guys who speak to me, what political party dislikes my agenda, who or which corporation will be hurt by some of my projects? These are my first thoughts and it is just the beginning of a much longer list of questions I must ask myself before I reveal or write about daily activities. Chatting about our daily agenda when it works well, or when we have hurdles nearly always reveals information, inside information which can be taken advantage of, or even be indirectly used against us.

It’s called competitive intelligence; all major corporations are involved in it. On the murky side it’s actually industrial espionage, and on the opposite side of the pendulum’s swing it’s databasing/gathering of all the available information, gleaning golden nuggets from public records, pouring over news media, reading blogs, attending trade events, and talking to key personnel. Process the information and you have a pretty good idea of where your competition is, and even what they are soon capable of. Raw data is everywhere and when analyzed well you have a nearly perfect picture of what your competition is up to.

Bob Arno working at an undisclosed place, for an undisclosed company.
Bob Arno working at an undisclosed place, for an undisclosed company.

So writing Twitter snippets pretty much reveals where you are on your business plan. Cynical conclusion? You bet. Is there an alternative or a compromise to my dilemma? I’m as busy as ever, or maybe even more so today than in years past, partly because as we build on our expertise, we get more strange proposals and global inquiries, all requiring our serious attention. You can say that I’m still in the midst of it all. A million projects which can go either way—success or failure. But I do wish I could take another tack and be more open, reflective, or philosophical, and closer to my friends who I really enjoy hanging with. To constantly be secretive and cautious is something that goes against my nature and yet in the last ten years it has become the norm.

During the coming summer months I hope to share some of my thoughts and observations in my two industries: the event world and keynote speaking in an ever more hostile attitude to events and pseudo-motivational speakers.

We’ve just finished presenting at California’s annual Tourism Safety and Security Conference in Anaheim (as keynote speaker), and at a corporate event at Mandalay Bay for the Gartner conference. In the next couple of weeks we’ll be doing a developers forum for Microsoft in Slovenia, a chartered cruise in Alaska, and a preliminary film project in Rome. Throw in a Singapore film project, an HBO project, and a theater show in Dubai, and you get the picture; where to find time to write blog posts, Twitters, and still smell the roses and enjoy some wine.

I invite other entertainers, speakers, event producers or security professionals who read this to share their views. Let me know if I am alone in my paranoid world of obsessive suspicion.

©copyright 2000-2008. All rights reserved. Bob Arno

Bob Arno on “Lie to me”

Two pickpockets looking for a victim.
Two pickpockets looking for a victim.

I watched the first two episodes of Fox Network’s new television program Lie to Me, whose main character is loosely based on Paul Ekman, the world’s foremost expert on facial micro-expressions and how to spot when someone is lying. This is an intriguing, new subject to the majority of us. Call it a sexy science. Who wouldn’t like to immediately realize when his mate or partner is fibbing or deceiving him? And wouldn’t we like to ask our financial advisors: “have you ever swindled or cheated any of your previous customers?”

The bad guys, too, want to know how to manipulate their expressions when asked “where were you on the night of April 18?” Will this program suddenly shed light on surveillance and interrogation techniques that have previously been shrouded in mystery? It’s said that Paul Ekman is or has been working for the NSA. It’s confirmed that he’s involved in the structure of a limited program for TSA, in which screeners are supposed to detect irrational behavior in passengers that could indicate terrorist activity, signaling the need for additional and deeper screening of their luggage.

Dr. Ekman has spent a lifetime studying micro-expressions. What’s the chance Continue reading

Bob Arno in Swedish press

First spread of Swedish newspaper Aftonbladet's photo essay on Bob Arno.
First spread of Swedish newspaper Aftonbladet's photo essay on Bob Arno.

Way back on July 7, 2008, I wrote that the Swedish newspaper Aftonbladet interviewed Bob Arno, and I promised a link when available.

The interview was on June 30, 2008. The article was finally published in Aftonbladet on December 7, 2008. It hasn’t been uploaded to Aftonbladet’s website, so I’m posting a pdf file. The article has lots of photos, but is written in Swedish, of course.

The pdf file is here: 081207-aftonbladet

©copyright 2000-2009. All rights reserved. Bambi Vincent

Thieves and witchdoctors

Mondli and Hector purchase herbs from a witchdoctor at a South Africa muti market.
Mondli and Hector purchase herbs from a witchdoctor at a South Africa muti market.

In Johannesburg for a string of corporate shows, we managed to find and talk to three pickpockets, one of whom claimed to be reformed. He is Mondli, seen here on the left, with Hector, 29 years old and still active. With a translator, we and the thieves went to the city’s enormous muti market, sprawled over many acres under a freeway overpass. Muti is traditional African medicine, made of plant and animal parts, and it is dispensed by a sangoma or inyanga, types of witchdoctor.

The witchdoctor gets a joke.
The witchdoctor gets a joke.

Mondli and Hector purchased herbs which, when boiled and drunk, and/or bathed in, will “make them invisible to police.” Mondli’s interest in this herb increased our skepticism of his reformed status.

The sangoma dissolved into laughter when the honest thief among us asked her if she had muti to make his penis smaller.

A sangoma's consultation house.
A sangoma\’s consultation house.

Elaborate consultation houses stand in the otherwise haphazard market. This one, on the right, was larger than most; others were precious dollhouses, barely wide enough to contain two adults.

We also interviewed a 24-year-old pickpocket named Sihle, who uses razor blades to slice the back pockets of men looking at magazines in bookshops. (Very specific M.O., no?) The wallet then drops into Sihle’s hand, he explained, while the razor blade is stored in a slit in his shirt cuff.

Another sangoma and consultation room.
Another sangoma and consultation room.
Medicinal plant and animal parts, plus human feet. Be glad this photo isn't larger!
Medicinal plant and animal parts, plus human feet. Be glad this photo isn\’t larger!
Bambi played, Bob wrestled, with a 14-week-old lion cub.
Bambi played, Bob wrestled, with a 14-week-old lion cub.

Off duty, we got VIP treatment at private game parks. At 14 weeks old, this lion cub enjoyed its last playdate with humans. Heavy and strong, it began to exercise its instinct to go for the neck, as Bob learned that day.
©copyright 2000-2008. All rights reserved. Bambi Vincent

The tasteful tourist

Pickpocket, left, pretends innocence after stealing a wallet from Diaz, right.
Pickpocket, left, pretends innocence after stealing a wallet from Diaz, right.

Bob and I looked at each other in disbelief. Only we knew the incredible odds we’d just beaten. To stroll into Rome’s Termini, the main train and subway station, pick a platform, peg a pair of old men as pickpockets, position a victim, and have it all work as if to a script, in under twenty minutes, on Take One… we were flabbergasted, giggly.
The fact that the film crew’s hidden cameras captured it all was merely the cherry on top. This had been our hope and our plan, but we never dreamed we’d pull it off so quickly, if at all. Our prey were Italians; ordinary-looking, regular citizens. Not ethnic minorities, not immigrants, not identifiable outcasts. We’d begun this project for ABC 20/20 with this, the toughest challenge of them all.

Just last night, at dinner in a wonderfully touristy trattoria, investigative reporter Arnold Diaz and segment producer Glenn Ruppel had expressed their severe doubt. They wondered why ABC had allowed this frivolous endeavor, invested the time and significant expense in so improbable a venture. Hidden camera expert Jill Goldstein, serious videographer though she was, just seemed pleased to be along, on her first trip to Europe, her first trip abroad. The five of us ate an innumerable procession of courses any Italian would have pared by half, toasting luck first with Prosecco, then wine, grappa, and finally little glasses of thick, sweet limoncello.

Arnold Diaz interviews Bob Arno about pickpocketing techniques.
Arnold Diaz interviews Bob Arno about pickpocketing techniques.

Bob and I had worried all the previous two weeks, fretting over myriad potential obstacles. How could we be certain to lead the crew to thieves, get Arnold Diaz pickpocketed, and get it all on film? How would we find the perps in all of Rome?

Our hopes slipped a little when we first met Arnold. With his refined Latin looks and flair for fashion, he blended right in with the local Italian crowd. He didn’t look like a typical American tourist, who may as well have the stars and stripes tattooed across the forehead. Arnold didn’t look like a tourist at all; rather, he looked like a European businessman. So we gave him a five-minute makeover. We slung a backpack on him, put a guidebook in his hand, a camera around his neck, and a “wife” by his side (me!) and, poof—there he was: a tasteful tourist, ready to be ripped off.

All text and photos © copyright 2008-present. All rights reserved. Bambi Vincent

Excerpt from Travel Advisory: How to Avoid Thefts, Cons, and Street Scams
Chapter Two (part-g): Research Before You Go

Anatomy of a victim

Pickpocket victim; Too-typical tourists.
Too-typical tourists.

What is a perfect pickpocket victim?

Let’s look at the anatomy of a pickpocket victim. I’m thinking of a couple I saw in Barcelona not too long ago. They had the word “gull” plastered all over them, a perfect lesson in what not to do. They were affluent-looking: the woman wore a slinky black dress, a big blonde wig, and garish diamonds from here to there, real or not. Her watch was thin, gold, and diamond encrusted. She carried a designer purse and a recognizably expensive shopping bag. The man wore a floppy black suit, trendy black t-shirt, and a gold Rolex. He carried a large camera bag with a Sony label on it. They stood utterly bewildered, map in hand, staring at street signs. I had an urge to educate them, but what could they change right then and there? I’d only manage to scare them. Bob and I want people to enjoy their travels. We mean to raise awareness, not paranoia.

If this couple were the ideal paradigm of oblivion, they’d plop down at a sidewalk café. She’d sling her purse (unzipped) over the back of the chair by its delicate strap and he’d put his camera bag on the ground beside or under his chair. He would not put his foot through the strap. He’d hang his jacket on the back of his chair. Is anything in its pockets? They’d both relax and watch the people parade, as they should. When the bill arrived, he’d leave his thick wallet on the table in front of him while he waited for change. Eventually he’d realize there would be no change, because he hadn’t counted on a cover charge, a charge for bread, a charge for moist, scented, plastic-wrapped napkins, a built-in tip, and water that cost more than wine.

How many mistakes did they make?

A purse at risk; pickpocket victim
A purse at risk.

“Tourists are more vulnerable than anyone else on the streets,” Bob says. “And not only because they often carry more money than others. Their eyes are everywhere: on the fine architecture, the uneven pavement, shop windows, the map in their hands, unfamiliar traffic patterns, unpronounceable street signs. They don’t know the customs of the locals and don’t recognize the local troublemakers.
“Con artists and thieves are drawn to tourists for the same reasons. Tourists are unsuspecting and vulnerable.”

Excerpt from Travel Advisory: How to Avoid Thefts, Cons, and Street Scams
Chapter Two (part-f): Research Before You Go

Also read:
Theft Thwarter Tips
Pocketology 101
Purseology 101
Tips for Women

Bob Arno in the news

Bob Arno on NBC Weekend Today, 11/22/08.
Bob Arno on NBC Weekend Today, 11/22/08.

Bob Arno on Fox & Friends, 11/29/08.
Bob Arno on Fox & Friends, 11/29/08.

Bob Arno, the go-to guy on street scams, was on the NBC Weekend Today show on November 22.

He was on Fox & Friends on November 29. The video made Yahoo’s top ten of the day.

Both programs show some of our video of thieves-in-the-act, and both are examples of network news soundbite-style segments. They don’t want to know anything about why, just three minutes or so of your best stuff for ratings. Nothing to be proud of, really.

Both videos are embedded below.

Scooter-riding bandits

Bob Arno in Quartieri Spagnoli, Naples, Italy.
Bob Arno in Quartieri Spagnoli, Naples, Italy.

Stung by a Wasp: Scooter-Riding Bandits
Buzz Bob and Bambi

I didn’t think it could happen to me.

There was no forewarning. One moment Bambi and I were walking down a narrow, cobblestone alley in Naples’ Centro Storico, having just looked back at an empty street. The next moment I was grabbed from behind, like a Heimlich maneuver—except I wasn’t choking on chicken. I was being mugged and there were three of them.

There was nothing slick about it; they were just fast and singularly focused on my 30-year-old Rolex. Without finesse, it was merely a crude attempt to break the metal strap. What these amateurs didn’t know was that they had selected a mark who had himself lifted hundreds of thousands of watches in his career as an honest crook.

Until now, I had never been on the receiving end of my game, even though I’d strolled often through ultimate pocket-picking grounds in Cartegena, the souks in Cairo, and La Rambla in Barcelona. I’d been pushed and shoved using public transportation like the Star Ferry in Hong Kong and rush-hour subways in Tokyo, London, and New York; yet I’d never been a victim.

A typical street in Naples\' Quartieri Spagnoli.
A typical street in Naples' Quartieri Spagnoli.

Finally my luck turned—I’m not sure for the good or bad—during a visit to Naples, Italy. Though I hadn’t been there in some fifteen years, I knew full well about its slick pickpockets, and particularly about the infamous scippatori. This latter is a unique style of rip-off which involves speeding scooters and short Italians with long arms. Little did I know that I would finally become a statistic in what must be one of the world’s highest concentrations of muggings and pickpocketings in an area of less than a square mile: Quartieri Spagnoli, a district even the police avoid.

Scippatori are marauding teams of pirates on motor scooters. The scooter of choice is the Vespa, a nimble machine with a plaintive buzz which, when carrying a pair of highway bandits, delivers a surprising sting. Scippatori ply their vicious bag snatching chicanery on unsuspecting tourists in Italy, and in Naples particularly. Handbags and gold chains are plucked as easily as ripe oranges by backseat riders in daring dash-and-grab capers.

It was therefore with extreme caution that Bambi and I walked these streets, popular with tourists primarily as a gateway city. It’s the starting point for ferry trips to Capri, bus tours to Pompeii, and drives along the spectacular Amalfi-Sorrento Coast. Let me emphasize starting point. Even Naples’ car rental companies urge tourists to drive directly out of town.

Though it hardly matches the beauty or historical magnitude of Rome, Venice, or Florence, Bambi wanted to photograph the colorful Quartieri Spagnoli. Its old section, the Centro Storico, has a seedy, rustic, old-world fascination, with its dismal balconied apartments stacked on minuscule dreary shops. As we walked, I reminded my wife that this was the birthplace of pickpocketing, and I scrutinized every scooter that buzzed by, making sure we were out of reach.

Shot from the back of a moving Vespa.
Shot from the back of a moving Vespa.

It was mid-afternoon, siesta time, as Bambi and I strolled the deserted lanes. Little light filtered down through the seven or eight stories of laundry hanging above the narrow alleys. Almost all the shops were shut, their steel shutters rolled down and padlocked, and it was quiet except for the snarl of traffic on Via Toledo, the perimeter street. A lone shellfish monger remained, amid shallow dishes of live cockles, clams, snails, and cigalo glittering in water. Though we were practically alone in the area, we frequently glanced behind us.

Still, they caught us completely off-guard. With silence their foil, they rolled down a hill: three young thugs on a Vespa scooter, its engine off. One guy remained on the scooter, ready to bolt; another held me with my arms pinned to my sides, and the third tried to tear the watch off my wrist. It was sudden, quick, and silent. No shouts or vulgar threats.

It‘s a joke, I thought that first crucial instant, expecting a friend or fan to say “Gottcha!” I’m quite often grabbed by people who’ve seen me perform; they like to make me faux-victim as a sort of role-reversing prank. Although this vice-grip felt deadly serious, my thought process, instant and automatic, cost me several seconds. I didn’t fight back with a sharp elbow or kick. And because my reflexes never got into gear, I didn’t have a chance to coil my muscles into a protective stance.

Decorative street marking in Quartieri Spagnoli.
Decorative street marking in Quartieri Spagnoli.

Fortunately, pickpockets are generally petty criminals who can easily be scared off. They prefer stealth, diversion, and speed to violence as their modus operandi. Bambi reacted a moment before I did, bravely smashing my captor on the head with her umbrella. Other than breaking the umbrella, this had no effect at all.

As soon as my adrenaline kicked in, I yelled at the top of my voice “Polizia, polizia.” Years of stage speaking enabled me to project my voice throughout the neighborhood. Instant reaction! They scrambled away as fast as they had appeared.

We walked away, lucky but shaken. My steel watchband didn’t give despite considerable force applied in attempting to snap its pin. All I had lost was my own track record. I could no longer claim that pickpockets had never tried to steal from me.

Bambi still tenses at the buzz of a motorcycle behind her—not a bad legacy, perhaps. And both of us now strip down to skin and cloth when visiting this most colorful district. The proof of my own stupidity, namely, wearing a Rolex in Naples, was a scratched up wrist. I should have known better.

Scippatori in training?
Scippatori in training?

First rule for avoiding pickpockets: don’t attract them. Don’t signal you’re worth their while. Second rule: acknowledge that it can happen to anyone. Whether you’re strong, confident, aware, or careful, you are not immune. Even a veteran pickpocket can become a victim.

Excerpt from Travel Advisory: How to Avoid Thefts, Cons, and Street Scams
Chapter Two (part-e): Research Before You Go